The ReFlex, the world’s first smarthone featuring a flexible screen, has been developed by scientists with the Human Media Lab at Canada’s Queen’s University.

“This represents a completely new way of physical interaction with flexible smartphones,” says Roel Vertegaal Director of the Human Media Lab.

Featuring special sensors registering the strength of the screen's bending and unbending, ReFlex lets its users enjoy the device’s potential to the fullest.